Welcoming the foodservice industry’s Rising Stone!
Low input costs, increasing customer base, guaranteed profit margin, trouble-free company processes, and excellent company extension scope, are the ideal recipe for a successful business venture. The idea of cloud kitchen provides all of the above, particularly in a nation like India, which is home to countless restaurants, street stalls, and food centers. These kitchens are restaurants that concentrate on takeaways solely and do not offer dining facilities. A customer places his/her order online, and then the food is prepared by the stores, which is subsequently delivered to the door of the customer. The idea has already become the heart-throb of a food company in metro cities and is quickly penetrating into tier II and tier III cities. A latest Indian Brand Equity Foundation research found that the food supply industry in India alone is worth $15 billion. In yet another research undertaken by the Market Research Future consultancy company, it was discovered that the country’s food supply market is likely to expand at more than 16% annually and reach $17.02 billion marks by 2023. Quite clearly, a standard brick and mortar food store shake the cloud kitchen concept. But the idea for a passing shower or “a flash in the pan” is not to be taken; instead, the cloud kitchens are here to stay. Experts and observers are enlisting several factors behind this fresh company concept’s meteoric increase and increasing fortune. These cloud kitchen outlets may not only stay B2C in the future but may also become a B2B enterprise. These centralized hubs may well promote food-based dine-in restaurants. These cloud kitchens give a lucrative way to serve their burgeoning demand for the increasing middle class in India.